As an event planner, you’re responsible for everything from nailing the event concept to making sure the catering’s on point. And let’s be honest—some tasks are definitely more fun than others. Picking the perfect venue? Exciting! Designing the event floor plan? Well, it can feel a bit overwhelming, especially if you’re just starting out.
But here’s the thing: planning your event layout doesn’t have to be stressful. In fact, it’s your chance to get creative and set the tone for the whole event.Â
In this guide, you’ll learn everything you need to know to make event floor plan design a breeze—and maybe even enjoy it!
What Is Layout Planning?
Layout planning entails deciding on the ideal physical arrangement of resources within a specific space or facility. In the context of a once-off event, it means designing the floor plan and seating arrangements, and even where the refreshments and beverage stations are positioned.Â
The aim is to facilitate a positive attendee experience. This requires easy entrance and exit and a smooth flow of foot traffic through the event space. Guests should be able to easily leave the venue to use a restroom, for example, and return to their seats without much hassle.Â
What Is a Floor Plan?
A floor plan is a scaled 2D drawing that offers a bird’s eye view of an interior space.Â
Architects, contractors, and interior designers are very familiar with floor plans. They use them regularly in the course of their work, to establish the optimal placement of structural elements like interior walls, doors, windows, and arches. However, a floor plan is just as useful to event planners.
Why Floor Plan Matters in an Event Space
So, why does the event floor plan matter in an event space?Â
There are many things to consider when planning an event. And a well-designed event floor plan makes everything easier. It optimizes the available space and resources while considering not only aesthetics but also functionality, convenience, comfort, and safety.Â
Misrepresented DimensionsÂ
Your planned event will be limited by the dimensions of the event venue. That brings us to the first problem that many event planners have with the layout of venues. Too often, the available floor space is highly exaggerated.Â
You don’t take the measurements in good faith. Go ahead and measure it to be sure. If you don’t do this, you risk planning an event without an adequate capacity for the intended number of attendees.Â
The other common problem that event planners have with venues is misleading capacity. This happens when venues claim that their facilities can host a specific number of people, without taking tables, chairs, and other furnishings into account.Â
A venue that can hold 500 people may only hold half of that or less, once tables, chairs, a bar, and a buffet table are in position.
Practical Considerations
A floor plan allows you to optimize the floor space and identify any potential obstacles ahead of time. This means you can adapt your plans if necessary, rather than wait until the day of the event to find that things aren’t working out.
Some practical considerations are just common sense. You can’t seat guests in front of the only path to the restrooms. They will be disturbed all through the event by people making their way to this area. It will create a negative impression of the event, the hosts, and especially, your event planning team.Â
You also can’t block off access to the only power sockets. If the event includes entertainment, audio equipment may need to be plugged in there. And long cables lying all over the place don’t just look untidy, they can cause guests to stumble and fall.Â
These are just two examples, but there are many such practical considerations that you might overlook without the visual guide of the floor plan and room layout.
The Client Experience
Client expectations are another huge motivator for paying attention to layout and designing a floor plan.
Firstly, you need to be sure that both you and your client are on the same page about what the event requires. Finding the perfect venue right away helps, and the Perfect Venue Marketplace makes this a breeze. This platform lets you find the ideal venue based on your location, headcount, venue type, seating style, and more. It also simplifies the booking process, leaving you more time for the rest of the planning.
Secondly, you have to be able to show them what is realistically and logistically possible in that venue. A floor plan and virtual layout will help both you and your client visualize the event in advance.
Although you may have been given free rein when it comes to event planning, your client will have certain expectations. Showing them a mock-up of the event layout will bring your event plans to life and allow for more productive communication and feedback.
What About Outdoor Events?
When it comes to event layout planning, even an outdoor event space can be challenging.Â
Seating arrangement planning for outdoor events needs the same diligence as indoor ones. More, in fact, due to the unique challenges of outdoor event spaces. In our experience, event planners need to pay even more attention to tables and seating for outdoor events.Â
The terrain is often uneven, which can make tables and chairs unstable. Ensure that tables and chairs have adjustable legs to counteract this problem.
The uneven terrain issue also increases the risk of stumbling, so you’ll need to allow wider thoroughfares for guests. If someone loses their footing while navigating the crowd, you don’t want them to take the surrounding tables and chairs down with them.Â
How to Create Floor Plans and Design Layouts
Use software like SmartDraw, AllSeated, or even basic tools like PowerPoint to create a detailed digital floor plan.Â
Begin with the venue's dimensions and fixed features like doors, windows, and columns. From there, map out essential zones such as entrances, exits, restrooms, and emergency paths to ensure compliance with safety regulations.Â
Collaborate with vendors and stakeholders to accommodate their needs, such as catering setups or AV equipment placement.
Once the basics are in place, focus on optimizing the layout for aesthetics and functionality. Consider the event's theme and how the design enhances the atmosphere. For example, for a wedding, prioritize elegant table arrangements and a centrally located dance floor, while a trade show might require evenly spaced booths and networking areas.Â
Using Event Floor Plan Software
With the right software, even less experienced event planners can create event floor plans, layouts, and seating charts.Â
Most event floor plan software also includes drag-and-drop tools, 3D viewing, and other innovative features. This lets you virtually arrange and rearrange the event furniture and equipment until you are confident that you have found the ideal layout.
Innovative floor planning software enhances event planning team collaboration, gives event planners a more professional image in the eyes of their clients, and offers a competitive edge.Â
Important Factors in Designing an Event Layout
The event details will often give you a clue as to the ideal layout. However, some common factors are important for any type of event layout.Â
When you design your next event layout, consider the following:
- Do you have the correct venue dimensions and measurements? Check that the event space and capacity have not been exaggerated or misrepresented. Also, check that you have the correct headcount for event attendees and the right chair and table numbers.Â
- Calculate how much space you will need for the number of attendees, along with all the event equipment. Ensure that there is enough room for the easy flow of foot traffic and that the entrances and exits can cope with a large group of people arriving or leaving at once.Â
- Allow enough room for people with disabilities to make their way into, out of, and around the event venue. If you are US-based, check the Americans with Disabilities Act (ADA) and ensure that your event is compliant with ADA guidelines. The ADA National Network has a guide for making events accessible to people with disabilities.Â
- Ensure that audio-visual equipment will be optimally placed for ease of access to power but also for enhanced acoustics.Â
- Locate the emergency exit and ensure that they are not blocked in any way by event equipment. Can event attendees easily reach these exits in the case of fire or disaster? Will the emergency exit signs be clearly visible even when the event is underway?
Conclusion
An event floor plan streamlines the entire event planning process. With the right amount of forethought and layout planning, you can save time and effort, and facilitate better collaboration amongst members of your team.Â
With practice, you’ll soon master the art of the perfect layout. And with Perfect Venue’s Marketplace, you’re guaranteed to find the perfect venue that makes floor plan design a pleasure, every time.Â
Start exploring venues today!